Blog · market-wrap-cycle

The trough that never came — Brisbane's discount phase has failed

TL;DR: The discount phase Brisbane was owed after the early-August peak never showed up. A normal lap runs from a real trough to a real peak — last one went from 167.9 c/L (12 July) up to about 209.9 (early August), a swing of roughly 40 cents. This time the pack came off the top and then stopped: the metro ULP median only dipped to 198.9 (14–15 August) before ticking back UP to 200.9, where it sits today. That’s a discount of well under 10 cents that has already reversed. Two things confirm there’s no bottom coming: the cheap-end bloom I flagged on the 19th has retreated — sub-190 stations are back down to about 5% (roughly 25 of 500) — and the trend the cycle swings around (the 40-day average) has climbed from about 164 in mid-July to 194.6 now, only about 6 cents under today’s median. The swing has collapsed from 40 cents to under 10. Stop waiting for a trough this lap. The only saving left is the cheap tail at 185.5 — about 15 cents under the pack — and it’s shrinking, so take it now.

I’ve written this column three times this month watching for the bottom. On the 16th I said the drop had stalled at 199.9. On the 19th I corrected myself: the median was frozen, but the cheap end was filling up, sub-190 sites jumping toward 60. Both reads assumed the trough was still on its way, just arriving sideways. It wasn’t. Three-plus weeks past the peak, I have to call it: this discount phase has failed. There is no trough this lap.

The missing trough

Every number here is the Queensland Government price feed — what each Brisbane-metro station reported charging, carried forward to a daily median.

The full cycle: trough, peak, and the trough that never came 167.9 trough 12 Jul 175.9 20 Jul 189.9 27 Jul 199.9 1 Aug 209.9 peak 5 Aug 209.9 9 Aug 198.9 (the "trough") 14 Aug 199.9 19 Aug 200.9, back up 23 Aug c/L (metro median)
Brisbane-metro ULP median, QLD Government feed, carried forward daily. Last lap fell to a real 167.9 trough (12 Jul) then climbed about 40 cents to the 209.9 peak (early Aug). This time the pack came off the peak, bottomed at 198.9 for two days, and rose again to 200.9 — a fall of well under 10 cents that has already reversed. The second dip on the right isn't a trough; it's a pause.

Look at the two halves of that line. The left half is a proper cycle: a deep bottom in the 160s, a long climb, a clean top. The right half is the discount phase that was supposed to mirror it — and it barely happens. The median drops a handful of cents off 209.9, touches 198.9 for two days, and then turns straight back up to 200.9. If you were holding out for a repeat of the 167.9 you saw in July, you were waiting for something the market never delivered.

The cheap-end bloom got pulled back

On the 19th the good news was the tail: the median was stuck, but the number of sub-190 stations had grown twelve-fold, from 5 to sixty-odd. I told you to ignore the average and chase the cheap pins. That was right for about 48 hours. It isn’t now.

The bloom has retreated. Today, only about 5% of metro stations — roughly 25 out of 500 — are pricing under 190. The sixty-odd cheap sites of a week ago have mostly restored back toward the pack. Nearly seven in ten stations (69%) are now at or above 199.9. The brief discount at the edges got reeled back in before it ever spread to the middle. So the one thing that was working — a fat cheap tail you could shop — is thinning out fast.

The swing has collapsed

Here’s the mechanical reason there’s no trough, and it’s the number I’d watch from here. The 40-day average — the slow trend line the cycle swings around, not the day-to-day price — has been climbing all month.

The trend the cycle swings around has caught up to the price 164.2 12 Jul 164.4 20 Jul 167.5 27 Jul 173.9 3 Aug 183.6 10 Aug 189.8 17 Aug 194.6 23 Aug c/L (metro median)
Brisbane-metro ULP 40-day moving average of the daily median, QLD Government feed. The trend the cycle swings around has climbed about 30 cents since mid-July and now sits at 194.6 — only about 6 cents under today's 200.9 median. The closer this line gets to the price, the less room there is for a discount to fall.

Back on 12 July, that average sat at 164.2 while the median was at its 167.9 trough — the price was hugging the trend. Then the peak dragged the average up with it, and it hasn’t stopped. Today it’s 194.6, only about 6 cents under today’s 200.9 median. When the trend line rises right up under the price, there’s simply no room left for the price to fall — the trough gets squeezed out. That’s why the swing has gone from about 40 cents last lap to under 10 this one. The floor under all of this — wholesale carrying the full excise — is the same story I walked through when the drop first stalled; it hasn’t gone anywhere, and it’s why the bottom keeps arriving higher than the last one.

What it means for your fill

  • Stop timing the trough this lap. There isn’t one. Three-plus weeks past the peak, the median has already dipped and turned back up. If you’re driving on fumes waiting for a 179.9 like July’s, you’ll be filling at 200.9 out of desperation instead.
  • The cheap tail is the only saving left — and it’s shrinking. The cheapest metro sites are still at 185.5: 24Xpress Marsden Park, Ampol Foodary Waterford West, and Liberty at Annerley, Bellbird Park and Moorooka South. That’s about 15 cents under the pack. But a week ago you had sixty-odd of these to pick from; today it’s about 25. Take one now, while they’re still there.
  • Watch the trend line, not the median. With the 40-day average at 194.6 and the price at 200.9, the gap is nearly gone. The next real move is more likely to be a restoration back toward the peak than a fresh drop. Don’t hold your tank hostage to a bottom that isn’t coming.

The short version: I called for a trough, the market said no. The discount phase failed, the cheap end is retreating, and the swing has collapsed to under 10 cents. Don’t wait — find the station that’s 15 cents under the pack and fill there today, because that’s as good as this lap gets.


How we measure: Brisbane-metro stations within a box around the CBD, QLD Government price feed, regular unleaded (ULP/91), obvious data errors excluded, last-known price carried forward to a daily median. The 40-day average is a simple moving average of that daily median — a slow trend line, not wholesale. The sub-190 share is the number of in-range stations whose latest reported ULP is under 190 c/L, as a percentage of the 500 stations in today’s live pull. “No trough” is a read of where the cycle sits today, not a forecast — the pack could still resume falling; but three-plus weeks past the peak with the median rising and the tail thinning, the odds don’t favour it.